Client: Starbucks
Studio: Starbucks creative studio
Role: Design, illustration, layout, custom typography, SKU management & systematic design thinking
Starbucks Packaging design
This is a selection of the Starbucks packaging projects I had the opportunity to work on from the summer of 2018 to the spring of 2019. This list includes the Summer 2019 Limited Edition S’mores packaging for both rollstock and K-cup, 2019 Fall Blend and Pumpkin Spice packaging for rollstock, K-cup and VIA utilizing Ana VonHuben’s illustrations and the established formatting from the S’mores LTO, and a collaboration on the VIA Peppermint Mocha packaging in conjunction with Mary Stratton, as well as implementing changes across the entire core lineup of CPG to include new K-cup language, type and placement of legal information while streamlining the lineup’s colors and templated design across the board in order to simplify the printing process.
